Archive for November, 2009

Original Buff® Sponsored Cleanup - France - 24 Nov 2009

ose_nov_09.jpgYesterday was the 1st leg of the ORIGINAL BUFF® sponsored environmental cleanup projects with the ASSOCIATION OSE event in Villeneuve St.Georges on the outskirts of Paris (France).

Association OSE is a French NGO that was founded in 1990, it’s mission is to clean the Seine waterway and tributaries through waste collection on the banks and leading fields, floating debris, stagnant water waste and especially, picking up trapped waste in difficult-to-access wooded and overhung areas. OSE also organizes information fairs to increase awareness and they develop educational activities in partnership with local schools to include young people in their events.

Around 90 people attended the cleanup with many new volunteers from all over the Paris region. Starting at 08h30, participants gathered at the docks in Ivry and proceeded to collect waste hidden amongst the foliage along the shoreline and soon landed upon a huge pile of garbage that had accumulated over the months that took close to an hour to clear! Then the group moved down to Villeneuve St.Georges where the barge ” Le Silure” was waiting with 4 one-ton skips in it’s hold that were filled without difficulty containing non-hazardous products such as beer bottles and soda cans, plastic bottles and detergent containers, polysterene and even shopping carts and the team finished the morning around 11h30 – proud to have left the Seine cleaner and anxious to move on to the next project in the spring.

Thanks to the direct support of Original Buff®, the repetitive action of Association OSE has a considerable effect on the cleanliness of Seine and continues to influence thousands of bordering citizens to take daily action to keep our outdoors beautiful!

For more information on the Original Buff® Environmental Stewardship program, please go here > Buff/Environment

Next stop on the Original Buff® European Cleanup Tour will be near London (UK) in a few weeks, check back here to our Blog and on Facebook and Twitter for more news !

Posted by: andrew | add a comment
Tags: cleanups, brands