What we want to accomplish with this Blog. - 04 Jun 2007
I’ve got a lot of people around me that said we should have started a Blog a long time ago. Though they might have been right, at the time, we figured that everyone is pretty busy and another “diary” on Start-Up woes was not going to add anything really tangible to help save the Planet. We thought that we were better off just trying to get Laneo up and running and securing partnerships that were going to fuel our action.
So here we are; close to 2 years after starting to work on the concept, 1 year after launching the company and 6 months after enrolling our first member – we now think it’s time to start telling a bit of the story. But more importantly, we believe that purpose of this Blog is to create awareness of a growing dilemma around the globe; we’re not going to continue enjoying our outdoor sports and games if we don’t start doing something about preserving the very beauty of it. We hope that as this Blog grows, we will have the opportunity to not only share with you our vision about how we should take control of our future, but also, with the help of our members and readers, start creating a community that will forever change how outdoor enthusiasts around the world, treat their environment. Just as our members have engaged to do; we’re “Donating our Opinions” to help Save the Planet.
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